Know Your Value Pick and Mix Program

A Business development programme where you can select from the mix of services an option that suits your budget and needs right now.   

As a business owner, you may be immersed in building your business and so it can be hard to stand back from the day-to-day and think differently about what you want to do and where you would like to go.  It may also be difficult to dedicate your time and resources to a full programme. But it is vital that you do. 

  • Do you have a set of packages for your services?
  • Are you stuck and unsure how to move your business forward?
  • Do you have a clear strategic marketing plan in place?
  • Do you struggle with pricing your services?
  • Do you struggle with completing proposals?

The Pick and Mix Module Program

WHY THE PICK AND MIX PROGRAM

These modules were created to help clients who do not have the budget or the desire to commit to the full 12 month Know Your Value Coaching programme, but need to address a pressing challenge that is impacting their business.

You may be scared to change your fee structure with long term clients, even though your prices have remained the same for several years. You may be losing business to your competitors (even though they are not better than you,) and submitting proposals with little or no success.  Additionally, you do not have a clear suite of packages of your services and you nor your team do no fully understand the impact of your work and the difference your service makes to your client’s bottom line or organisation overall. You do not fully understand your value.

Select one or any number of the modules listed below which meets your immediate needs.

Module

Explanation

Outcome

Module

Packaging and pricing your services

Explanation

This module looks at how your current services are sold, what you have in place, the value and benefit of implementing package based services

Outcome

Created a full suite of packages and prices of your offerings that can be offered to existing or new clients.

Module

Clarifying your Value Proposition and crafting your offer

Explanation

What makes your business different? Reviewing your service offering, what you do for client, how they benefit and how your success is measured.

Outcome

A full assessment of the difference you make – the projects you have worked on and actual results you help your clients to achieve. You will be able to communicate this through clear examples the results you have helped your clients to achieve

Module

Challenging Limiting beliefs, – fixed and growth mindsets

Explanation

This module looks at the psychological blocks that keep you stuck and how it impacts the way you manage your business and your profitability. The clients you approach, the fees you charge and how your mind-set affects your business and personal growth.

Outcome

Increased confidence (self-esteem and self-confidence) having

identified the beliefs that have kept you stuck and a greater awareness of your business value.

Module

Handling selling conversations

Explanation

How to approach sales meetings and how to structure your conversations.

Outcome

Learn the questions to ask in meetings with existing or potential clients which position you much more credibly. Have increased confidence when you sit in front of a client

Module

Creating winning proposals

Explanation

What is involved in writing a proposal, when you should and when you shouldn’t, what should be included and the essential things to know and ask before you start

Outcome

A full proposal template structure with guidance notes

Module

Vision, Values and Strategy – develop developing a growth map

Explanation

An effective visual plan which includes the vision, values and strategic blueprint for the next 3 years of your business

Outcome

A complete plan that outlines your objectives and strategies over the next 1-3 years and the critical steps you should take to ensure you keep on track and achieve your objectives.

WHO IS THIS PROGRAM FOR?

This program is for Business owners, Service Professionals, Business development managers who recognise that these modules address the challenges they are facing in their business right now and .

HOW THIS PROGRAM WILL HELP YOU?

This program will help you in the following ways:

  • You can choose a module that will meet your needs and work at your own pace
  • Continue to focus on the development of your business and not stay stuck
  • Greater confidence in knowing your value

WHAT YOU NEED TO DO NEXT

Send an email to info@mortonpatterson.com to arrange a complimentary session